10 signs of a sloth speaker: how to understand that someone did not prepare for the speech
Anna Zagumennaya, event Director of the PR Partner Agency, shares 10 signs of poor preparation of a public speaker for a speech-from reading material on a piece of paper to…

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An easy way to increase sales
Today, traditional channels of communication with potential customers are not enough. Calls are often lost and disrupted. In this sense, it is important to keep the lead in view. Igor…

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How to work with complex listeners at a speech?
Alexey Milovanov, business coach, owner of the public sales Agency Public Sale, explains in detail how the speaker behaves at performances with different types of" anti-heroes "from the audience, which…

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problems

How to develop a turnkey sales system: modeling the main business process

How to develop a turnkey sales system in the foreseeable future? Where to start, what to start from? What is the first step and what are the next steps to take, and what should be the final result? Alexander Cherny, author of courses on strategic business development, business practices, in a series of articles gives a step-by-step algorithm for developing a turnkey sales System on a specific example-12 steps of the author’s methodology
In the first article of this series of articles, “developing a turnkey sales system”: where to start?”was formulated in Steps 1 and 2 was given the main example of a developed sales System (hereinafter — SP), as well as sales Cycle and sales Funnel, according to the basic example. Continue reading

How to optimize a company’s website for targeted requests and a specific audience of potential customers

Stanislav Gerstein, an expert in multi-channel sales, explains in detail how to optimize the company’s website so that incoming traffic is as relevant and targeted as possible: how to build a semantic core, how to use keywords and popular queries, and how to segment the target audience correctly
Before you increase traffic to your site, you need to decide what kind of traffic is needed. If the site is engaged in sales, then first of all you need visitors who will make a purchase. If the site is informational, it is important that visitors stay longer on the site and study more materials. Continue reading

ToDo and Not ToDo: how to make phone calls with important clients

Iosif Panasyuk, an independent expert in sales, sales management and marketing, shares his personal experience of making deals and sales over the phone: how to prepare for a phone conversation, what aspects are important to pay attention to first and what should not be done during negotiations
When I was just starting my career in B2B sales, it happened that for a while it was not possible to go to customers. And in Russia, online meetings were not yet practiced. So I took the phone and presented our product. Just like that, very simple. At such telephone meetings, I always offered a potential customer to buy our product. Continue reading

Is it possible to "extinguish the fire of business" with trainings?
Denis Sidenko talks about situations when employees and business leaders will really benefit from attending a variety of trainings-from time management training to team building skills — and in which…

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How to develop a turnkey sales System: the main idea and scheme of the joint venture
How to develop a turnkey sales system in the foreseeable future? How to start building a sales System? What to start from? What is primary? What is the first step…

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How to work with complex listeners at a speech?
Alexey Milovanov, business coach, owner of the public sales Agency Public Sale, explains in detail how the speaker behaves at performances with different types of" anti-heroes "from the audience, which…

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Sales plans don't work — what to do?
Irina Narchemashvili, financial Director of ATManagement Group, tells about what to do for the head of the sales Department if his employees do not cope with the implementation of the…

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