We played "talking dummies" — and that's enough, or Let's say the scripts " no»
Alexey Krutitsky, CEO of the Training Department, talks about the modern use of sales scripts in companies: what they do more-good or harm, how employees and the workflow as a…

Continue reading →

Sales plans don't work — what to do?
Irina Narchemashvili, financial Director of ATManagement Group, tells about what to do for the head of the sales Department if his employees do not cope with the implementation of the…

Continue reading →

Simulation of interest in sales: how to remove distrust and involve the buyer in the process
Iosif Panasyuk, an independent expert in sales, sales management and marketing, examines the enterprise sales strategy in detail and explains how to understand that the listener really liked your offer…

Continue reading →

payment

Control purchases in the retail network: what is the procedure and what will be checked

Today, the retail sector is under special attention of the state. Recently, the number of inspectors in this segment included Rospotrebnadzor, but such checks are carried out not only by state agencies, but also by the business itself. We will tell you in the article whether you can prepare for a test purchase and the arrival of a “secret buyer” and how to protect yourself from potential fines
The state declares the priority of small business development. At the same time, the number of monitoring services is not only not reduced, but on the contrary, it is growing. Continue reading

“How to cheer up the sales Department”: 6 working tools

Irina Narchemashvili, financial Director of ATManagement Group, talks about 6 methods to “cheer up” — motivate-the sales Department: which method of calculating salaries to choose, what spirit should reign in the Department, whether to train employees and how to increase control over the workflow
15 years ago, it was easy to find companies that had no sales Department at all. That is, customers simply came to the company to purchase a particular service or product. Now this state of Affairs is unacceptable for most businessmen. Continue reading

“Love for your business”, or 6 secrets of a successful seller

Alexey Krutitsky, CEO of the Training Department, shares 6 secrets of an effective salesman, without which training and sales practice in the modern world is impossible: why communication skills are a prerequisite for a good salesman; why a sales Manager needs love and whether it is worth spending time on constant development of the ability to sell
Buying is cheaper than selling
German proverb

A person who can’t smile should not engage in trading Continue reading

The lost secret of great sales, or the Only thing a successful company doesn't do
Andrey Gusakov, Director of strategic development and marketing Dataforum LLC, talks about the importance of first contact with the main face of the company, in particular business writing: how to…

...

Weak sales person: "treat", "teach" or "wet"?
Alexey Krutitsky, CEO of the Training Department, talks about what to do if you find a "weak" employee in your sales Department: how to determine their pain points, whether to…

...

How to optimize a company's website for targeted requests and a specific audience of potential customers
Stanislav Gerstein, an expert in multi-channel sales, explains in detail how to optimize the company's website so that incoming traffic is as relevant and targeted as possible: how to build…

...

How do I check the supplier?
Roman Shishkin, assistant to the President of ICA "Filippov and partners", talks about how to distinguish between responsible and law-abiding contractor from unfair: whether it is necessary to request documents…

...