Is it possible to "extinguish the fire of business" with trainings?
Denis Sidenko talks about situations when employees and business leaders will really benefit from attending a variety of trainings-from time management training to team building skills — and in which…

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"No legs — no cartoons", or how a business refuses to serve 40 million potential customers
Emma Kairova describes the issue of low level of attention of business — small and large-to the problem of access of low-mobility groups of citizens to the entire range of…

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"No legs — no cartoons", or how a business refuses to serve 40 million potential customers
Emma Kairova describes the issue of low level of attention of business — small and large-to the problem of access of low-mobility groups of citizens to the entire range of…

Continue reading →

motivation

Voice shopping: what businesses need to know to be on trend

Business strives to increase profits, including through the introduction and use of modern technologies. In this sense, sales using voice assistants are a new trend. Mihriniso Nigmatullina, an expert in the field of Internet marketing, analyzes in detail the trend of online sales of retailers through voice assistants and tells you what you need to know to become part of the growing trend
Voice shopping and related devices (mostly smart speakers) have quickly become popular since Amazon first launched its Echo smartphone in 2014, topping Amazon’s Christmas bestseller list.

According to OC&C estimates, in December 2017, 13 % of US households and 10 % of UK households had voice assistants, and about 6 million homeowners ordered products through these devices in 2017, representing $ 2 billion in retail sales. Continue reading

Managing the sales funnel. How to ensure that sales do not forget about customers

Mikhail Haskelberg talks about the problem of balancing process and target indicators in relation to sales work: how to organize the work of sales managers so that the sales funnel is not suddenly empty
In the modern world, managers are used to the fact that sales people need to be motivated for the final result. Other positions may have a fixed salary, but this approach does not apply to sales. It is believed that if they do not receive bonuses as a percentage of completed transactions, they will not sell well. Usually bonuses are awarded after receiving payment from the client. Continue reading

How companies don't miss a single call from customers
Lilia Aleeva, marketing Director of ICL Services, talks about how to build an effective system for receiving incoming calls in the company: who should do this, what algorithms and how…

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Divide and conquer: 4 tips for working with clients in the service business
Maria Zubareva, head of Ingate's customer service Department, shares her professional experience and gives advice on how to improve the process of interacting with clients in the service delivery sector:…

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How to optimize a company's website for targeted requests and a specific audience of potential customers
Stanislav Gerstein, an expert in multi-channel sales, explains in detail how to optimize the company's website so that incoming traffic is as relevant and targeted as possible: how to build…

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5 secrets of a" selling " resume from the best sellers
Business coach Olga Westendorp gives five useful tips that will help you create the perfect resume: from the message of the candidate's "success" and correct self-presentation to the speed of…

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