How to work with complex listeners at a speech?
Alexey Milovanov, business coach, owner of the public sales Agency Public Sale, explains in detail how the speaker behaves at performances with different types of" anti-heroes "from the audience, which…

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Why the customer leaves for competitors and how to minimize product returns — experience of TITANOF
Alexey Shanaev, founder of TITANOF, shares his personal professional experience in building a sales system: why it is important to know the needs of your target audience, how to understand…

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How do I check the supplier?
Roman Shishkin, assistant to the President of ICA "Filippov and partners", talks about how to distinguish between responsible and law-abiding contractor from unfair: whether it is necessary to request documents…

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“Hello, what did you want?”, or Who does the buyer choose?

Alexander Ivanov, CEO of the “Stream” project from Rambler&Co, tells and reveals the essence of the factors that attract and retain customers in your company: why it is important to make the site open, convenient and understandable, what is the value of qualified call center employees and whether it is worth making bonuses and giving gifts to regular customers
Potok is a business service that specializes in creating a website and automatically attracting customers for small businesses. We have a certain number of types of business in the service, in which entrepreneurs can create their own landing page and drive traffic to it. Continue reading

How do I check the supplier?

Roman Shishkin, assistant to the President of ICA “Filippov and partners”, talks about how to distinguish between responsible and law-abiding contractor from unfair: whether it is necessary to request documents certifying the official status of the company and whether to verify the business transactions
Due diligence in selecting a counterparty is Central to assessing the company’s tax risks. For a long time, the Central document that defined for many years the vector of the practice of conducting tax audits and evaluating arguments claimed by courts in tax disputes was The resolution of the Plenum of the Supreme Arbitration Court of the Russian Federation of October 12, 2006 N 53 “on the assessment by arbitration courts of the validity of the taxpayer’s tax benefit”. Continue reading

10 signs of a sloth speaker: how to understand that someone did not prepare for the speech

Anna Zagumennaya, event Director of the PR Partner Agency, shares 10 signs of poor preparation of a public speaker for a speech-from reading material on a piece of paper to poor knowledge of the audience — and explains how such mistakes can be avoided so as not to lose the trust and location of listeners
How often do you attend business events, but after listening to the reports you can’t remember what the speaker said? Or, during the speaker’s speech, you find yourself thinking that you spent half the time on the phone? Continue reading

"No one needs snowmobiles in the summer", or how to sell them in " off-season»
A rare business does not refer to seasonality of sales. Like, no one needs snowmobiles in the summer, and swimsuits and flippers are not in demand in the winter. Sergey…

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How to develop a turnkey sales system: modeling the main business process
How to develop a turnkey sales system in the foreseeable future? Where to start, what to start from? What is the first step and what are the next steps to…

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How can the supplier warn the buyer in advance about possible damage to the product during transportation of large cargo
We disclose in detail the question of which document the supplier can use to warn his client in advance about the potential damage of the purchased product with non-standard dimensions…

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"No legs — no cartoons", or how a business refuses to serve 40 million potential customers
Emma Kairova describes the issue of low level of attention of business — small and large-to the problem of access of low-mobility groups of citizens to the entire range of…

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