"Pulled ashore and stunned with a stick", or how to sign a contract on their own terms
Denis Sidenko, business consultant, trainer, talks about the art of negotiations, tactics, rules and techniques that will help the seller not to give up under the pressure of the buyer;…

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"Give Mark money!", or how Facebook's advertising appetites have changed
Last year, the head of Facebook changed the company's mission. Instead of "uniting families and friends", it was "creating a global social infrastructure". This is how the ideological transformation of…

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"Blushing for you": "embarrassing" questions to the sales Manager
Dmitry Baturov, the account Manager of the company "Reputation.Moscow "answers the most common questions of novice sales managers: what background should you come to the profession with, what is more…

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communication

“Blushing for you”: “embarrassing” questions to the sales Manager

Dmitry Baturov, the account Manager of the company “Reputation.Moscow “answers the most common questions of novice sales managers: what background should you come to the profession with, what is more important-sociability or sociability, who is more promising professionally-an ambitious beginner or an experienced” salesman»
The sales Manager is the right person, but obscure. Without it, it is impossible for startups to develop, medium-sized businesses will not be able to grow and large corporations will not be able to stay afloat. At the same time, a lot of myths revolve around the profession, most of which are to blame for the movies. Continue reading

We played “talking dummies” — and that’s enough, or Let’s say the scripts ” no»

Alexey Krutitsky, CEO of the Training Department, talks about the modern use of sales scripts in companies: what they do more-good or harm, how employees and the workflow as a whole are affected by the rigid framework of selling algorithms and why it is still more useful to abandon them
“Respect for people is respect for yourself” © D. Galsworthy

I think that scripts should be banned. Continue reading

Robots or real people? How will customer service change in the next decade

Elena Stolyarskaya, business coach, client service expert, talks about the main trends in the development of client service in the near future and lists 7 key changes that will affect the sphere of online and offline sales
Our life, the world around us, is changing at an unthinkable rate. Over the past 10 years, humanity has made a quantum leap in the development of technology. What once seemed a utopia is now a reality. Smartphones, social networks, Wi-Fi. We call a taxi in a couple of clicks on the phone, choose accommodation in another city, order food at home, communicate with friends from anywhere in the world. Everything is moving in a spiral of continuous development. Technologies, geopolitics, economic conditions, and business formats are changing. Continue reading

Simulation of interest in sales: how to remove distrust and involve the buyer in the process
Iosif Panasyuk, an independent expert in sales, sales management and marketing, examines the enterprise sales strategy in detail and explains how to understand that the listener really liked your offer…

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How to develop a turnkey sales system: modeling the main business process
How to develop a turnkey sales system in the foreseeable future? Where to start, what to start from? What is the first step and what are the next steps to…

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Is it possible to "extinguish the fire of business" with trainings?
Denis Sidenko talks about situations when employees and business leaders will really benefit from attending a variety of trainings-from time management training to team building skills — and in which…

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Managing the sales funnel. How to ensure that sales do not forget about customers
Mikhail Haskelberg talks about the problem of balancing process and target indicators in relation to sales work: how to organize the work of sales managers so that the sales funnel…

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